Volunteers are more than simply an extra pair of hands or a way to save money for nonprofits. They bring special skills, are trusted service delivery partners, and can extend your connections with diverse communities far beyond your agency’s doors.
In addition, volunteers are donors and donors are volunteers. They are key financial contributors, donating ten times more than non-volunteers. Two-thirds (67%) of volunteers report they often donate to the same organization where they volunteer. Half of volunteers say that volunteering inspires them to give a larger donation. And, although 58% are more likely to donate before volunteering, two in five volunteer before they make a financial contribution.
Volunteers also generate a plethora of in-kind resources for organizations — such as meeting space, donations of materials and food, event raffle items and the fuel they use to drive to their volunteer assignments.
The value of volunteers can’t be ignored. But, successful volunteer involvement doesn’t happen by accident. It requires a focus on the right tactics at the right time to fully realize the power of volunteer time and talent.
With a little time and attention, nonprofits like yours can reap the true benefits of volunteerism and build a sustainable platform of support to ensure a successful future.