Joe Waters is a Massachusetts based consultant and founder of the blog Selfish Giving. Before starting his own business, he was the director of cause marketing for a Boston hospital. He started their cause marketing program in 2004 and oversaw a team of marketing, sales and event professionals.
Joe has developed and executed campaigns with many local and national companies. Today, he is 100% focused on providing do-gooders, nonprofits and businesses the tools and strategies they need to raise money, build stakeholder loyalty and change the world through cause marketing.